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January 2008

Good, bad and ugly ads

A classic from the archives (part 2)

Mr Shifter, by PG TIps.

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Words that should be used more often (parts 4 and 5)

“Cock-a-hoop” I heard this excellent expression today in the same radio ad as the word “quandary”. “Fantastic!” I thought, “Two great words for the price of one!” I eagerly waited to find out what brand the ad was promoting. It might have been something to do with cars (I think Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Ah, nostalgia!

The new Mini Clubman ad has jumped on the retro bandwagon with its Etch-a-Sketch drawing…so good it’s impossible to be real.

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Words that should be used more often (part 3)

“Wibble.” Not because it’s been used in an ad, but because I saw it recently on one of my Internet forums (fora) and it made me laugh. And we could all do with more laughter in our lives.

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Why I’ll never buy another Audi

I was really excited when my brand new Audi A3 was delivered almost two years ago. The first sign that things were a bit awry was when delivery man said to me: “Ooh, the kerb’s a bit high, you’ll have to be careful when you park here in case you Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Word of Mouth on Wheels

1Word of mouth is famously the best kind of advertising there is. 2Cab drivers are notoriously chatty. 1+2=5Cab drivers are now chatting to their captive passengers about holidays and other treats they’ve enjoyed, courtesy of canny advertisers. See here, if you want a cabby to do your selling for you. Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Bad news travels faster than good

I was looking for the price of local storage, so I did a Google search. I found the website for a leading UK brand, but it showed no prices or phone numbers so I reluctantly gave all my contact details for them to call me back with a quote. I Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Colour coordination

I’m intrigued to know why Orange chose to use rainbows in their ‘Good Things Should Never End’ ad. As anyone who’s been to Brighton recently will know, the homosexual community use rainbow stripes for their flag. Like the word ‘gay’, this now creates a whole load of new mental associations. Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Builder’s Bum

In the new Nimble ad, the builder’s trousers keep falling down (snigger, snigger). How things have changed since Nimble’s iconic hot air balloon ad (voted one of viewers’ greatest 100 ads in a Channel 4 poll). All together now: “She Flies Like a Bird in the Skyyyyy…” Wonder if the Read more…

By Jackie Barrie, 13 years ago
Good, bad and ugly ads

Pathetically grateful

That’s how I feel when anybody comments on my blog! So here, at blog number 100, is an appeal for more contributions. If my thoughts on ads have prompted any response in you – positive, negative or indifferent – then please click on ‘Comments’ below the relevant post(s)*, and add Read more…

By Jackie Barrie, 13 years ago

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