Yummy

Everyone’s talking about the new Skoda Fabia ad, the one where the car is made out of cake. The soundtrack is ‘My favourite things’ from the Sound of Music, and the slogan is ‘Full of lovely stuff’. <a href"www.newfabia.co.uk Go to Baking Of > View the Ad It’s a great Read more…

Fancy an e?

I’ve just been re-reading e by Matt Beaumont – ‘the novel of liars, lunch and lost knickers’. Via a series of emails, it tells the inside workings of an ad agency. As it says on the back cover, ‘a tapestry of insincerity, backstabbing and bare-faced bitchiness – just everyday office politics.’ Read more…

I Love Dove

Many women compare themselves with the images they see in the media, and feel bad if they can’t live up to the level of ‘beauty’ that is commonly presented. But one company is challenging the trend, by using ‘real’ women in their ads. I showed the Dove ‘Evolution’ film to Read more…