Writing Without Waffle
Sainsbury’s: What in the world were you thinking?
You might have seen this story; it was all over the press and social media this month. Here’s the ad that caused all the trouble (published 12 May, page 14, Camden New Journal):
Putting aside the fact that a £5.2billion organisation wants a local artist to paint their Camden canteen for nothing, the copy is appalling.
I had planned to list all the errors, but it’s SO bad, I almost lost the will to live. Here are just a few: