Highlights of my recent presentation to Asia Speakers (APSS) including: Paper-tearing exercise, 4-step copywriting formula, 10 mistakes speakers make on their websites, 2 x case studies, Q&A.
Writing Without Waffle
How you can stop ChatGPT crawling your content
ChatGPT can write copy (even if it can’t write very good copy), and it can write about copywriting. How does it know how to write copy? ChatGPT has been trained on 2/3 of the Internet Read more…