When any ad is posted on YouTube, one of the most popular comments seems to be ‘What music are they playing?’ In the new Heinz ad, they are whistling Elvis’s ‘Love me tender’ as they blow on hot soup. Good choice. And now it’ll be stuck in my head all day!
Good, bad and ugly ads
Oh what a lovely bit of copy
I saw this ad on the train yesterday, and read it several times out of pure enjoyment. How refreshing to see the copy over-riding the visuals (because we all know what mattresses look like). What Read more…