Have you seen the T-Mobile ad with all the people dancing on Liverpool Street station?

As psychologists will tell you, anything that moves along with you, feels as though it is somehow part of you e.g. your clothing, your car. There is a feeling of great one-ness when other people do the same thing at the same time as you do e.g. having sex, marching armies.

Anyone want to join me dancing in the street?

Watch the dance on YouTube.

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